The famous opening line of Jane Austen's classic book 'Pride and Prejudice' runs as follows: It is estimated that the first personal ad was placed around the end of the 17th century and its popularity really took off in the early 18th century. However this does not mean it was a socially acceptable way of looking for a spouse. The first woman to ever place a personal ad was Helen Morrison. She was even sent to an asylum by the government for four weeks, for it was believed she was mentally unstable.
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The History of Online Dating (US) | Infographic | eHarmony
In , barely a decade after the invention of the modern newspaper, the first matrimonial service was created. These services ran ads on behalf of single men and women who were desperate to find a good husband or wife. At the time, being single past 21 carried with it a deep stigma and turning to a matrimonial service, for either sex, was seen as an act of desperation. Still, many matches resulted from these services and many members of 18th-century society found love this way, even if it was something rarely talked about during its time. The matrimonial services from that century were just the beginning of the pairing of technology and dating.
History of Online Dating
Online dating has come a long way in just a few decades. The idea that singles could meet one another on the internet was a revolutionary concept viewed with skepticism and sometimes derision by the general public — at first. But by , online dating had become the second highest online industry for paid content. How did this dramatic shift take place?
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